The homepage looks good, the message is strong, and the idea is indeed compelling.
Showing new visitors how it works is pretty clean. But for those who are really new to this, maybe a sample video showing how to navigate and highlighting before and after samples would be a really nice addition to the "How it Works'' section.
If you want to have a stronger presence, add a short explanation of what's good by using this tool instead of the others.
Overall, I would say that this is actually useful.
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